As the voice of the South African wine industry, WineLand has for 83 years provided winemakers, viticulturists, marketers and other relevant role players, as well as serious wine enthusiasts, with in-depth, informative reporting on all aspects of interest to this dynamic industry.
WineLand aims to reflect the diversity of the industry through content that varies from serious wine business and technical scientific articles to light-hearted, tongue in cheek stories that embrace the unique, often quirky spirit of the Western Cape’s most important export product.
The technical section of WineLand comprises mainly research articles from experts in the fields of viticulture, oenology, soil science and agro-economics. This section is compiled in collaboration with Winetech, the wine industry’s network of expertise and technology.
WineLand is published and distributed by WineLand Media, a division of VinPro – the representative organisation for South African wine cellars and wine grape producers. The magazine is read by a subscriber base that includes 3 300 producers and wineries, 780 winemakers, 421 viticulturists, educational institutions, media, key directors and managers, advertising agencies/representatives, as well as suppliers to the industry.
With a truly representative audience, WineLand is the most prominent direct media channel that communicates to the industry in its entirety. WineLand Media boasts an influential on-line and social media presence and creates a platform for engaging strategic discussions through events such as the annual WineLand Seminar and dynamic #Rootstock sessions. Follow @WineLandSA or find us on Facebook to join the conversation.